| # | Topic |
|---|---|
| 1 | Overview of Digital Business An introduction to the concepts, trends, and technologies shaping the digital business landscape. |
| 2 | E-commerce Fundamentals Understanding the basics of online commerce, including online marketplaces, payment gateways, and customer experience. |
| 3 | Digital Marketing Strategies Exploring various digital marketing channels, such as social media, content marketing, and SEO, to reach and engage with target audiences. |
| 4 | Data Analytics in Digital Business Learning how to collect, analyze, and interpret data to make data-driven decisions in digital business. |
| 5 | Cybersecurity and Privacy Understanding the importance of cybersecurity and data privacy in digital business, including best practices for protecting customer data. |
| 6 | Digital Transformation Examining how organizations leverage digital technologies to transform their business processes, operations, and customer experiences. |
| 7 | Mobile Commerce Exploring the opportunities and challenges of mobile commerce, including mobile-optimized websites, apps, and payment solutions. |
| 8 | E-Entrepreneurship Discussing how digital technologies have enabled the rise of e-entrepreneurs and online businesses, including strategies for launching and growing a digital business. |
| 9 | Digital Customer Relationship Management (CRM) Understanding how digital technologies can enhance customer relationships and drive customer loyalty in digital business. |